Opportunity Profile

Businesses grow where the opportunities are. And opportunity abounds in Bixby, Oklahoma. A recently-completed Opportunity Gap retail leakage study found a billion-dollar opportunity in Bixby. With a retail leakage of $1.18 billion for the Bixby trade area, there is a proven, ready market for businesses in key categories, including:

Furniture and Home Furnishings	$26 million
Electronics and Appliances	$46 million
Building Materials and Supplies	$87 million
Grocery Stores	$244 million
Clothing and Accessories (all)	$82 million
Family Clothing	$32 million
Sporting Goods, Hobby, Music	$7 million
Pharmacies and Drug Stores	$62 million
Office Supplies, Stationery	$17 million
Department Stores	$98 million

In addition to the size of the retail leakage, Bixby residents rank significantly ahead of the Tulsa MSA in general for Effective Buying Income, a measurement of income earned after taxes. This available spending income allows Bixby residents to afford a generally upscale lifestyle.

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Retail Leakage occurs when residents in a defined given area report spending MORE on specific categories of goods and services than the businesses in the same defined area report selling of those same goods and services. In other words, the residents are obtaining those goods and services from outside the defined area. (return)

Bixby's trade area is defined roughly as encompassing all of Bixby; plus Tulsa north to 81st Street South; the metro area south to 231st Street South; east to the Muskogee Turnpike and west to HWY 75. (return)

Bixby: The Natural Choice for Business.
Trish Richey
Director of Economic Development
116 West Needles
Bixby, Oklahoma 74008
918-366-4430